Facebook Twitter Instagram Pinterest
Home > Get Involved > Sponsors


It is through the generous support of the businesses featured below that the Miss Rodeo America pageant and organization is possible. Miss Rodeo America Inc. greatly appreciates their continued commitment to our wonderful girls, the sport of rodeo, and the western way of life. Please consider what our sponsors have to offer the next time you're in the market for the products or services they provide.

Circle Y Saddlery & Reinsman Equestrian

Circle Y:

Circle Y is America’s Leading Saddle Brand and one of the most recognized brands in the Western industry. Circle Y was founded in 1960 in the small Texas town of Yoakum. Still located there, Circle Y continues to offer quality saddles and tack, building on the heritage and tradition the company was founded on by emphasizing the use of modern technology and materials to constantly improve the product. This effort of continuous improvement led Circle Y to revolutionize the saddle industry with its introduction of the Flex-Lite® tree, and later the Flex2®. Circle Y’s culture of innovation has attracted some of the world’s top competitors, trainers, and clinicians to be part of our Team of Champions, representing Circle Y around the world. Circle Y offers saddles for most popular western disciplines from pleasure and trail to performance. Circle Y saddles carry a 10- year tree warranty and one-year workmanship warranty. Special orders are accepted with limited options for customization.


Reinsman Equestrian Founded in 1993 and located in Yoakum TX stands as the elite brand in performance saddles and accessories. We take great pride in the products we produce and are very selective about the materials that go into them. We are one of the last producers of authentic handmade bits in America and are honored that the same master bit makers that made them when Reinsman began are still making them today. However, at heart we are horsemen ourselves and deeply care about the horse’s health and ability to perform. That’s why we build the highest performing saddle pads available, and a selection of corrective pads for virtually every conformation issue a horse can have. At Reinsman we have been successful at creating saddles and accessories for you, and world champions like those on Team Reinsman for three core reasons. We love and believe in what we do, because we put it to use on our own horses every day. We believe in this country and the integrity and nature of its citizens, and we believe in the hard-honest work that goes into the dollars you spend on our products. So, we thank you for your trust and for choosing us when you didn’t have to. Reinsman, for the ultimate in performance riding equipment.


WRANGLER jeans is the "official western jean and shirt manufacturer" of Miss Rodeo America, Inc. WRANGLER'S sponsorship program includes financial assistance to the year round business operation and scholarship program. WRANGLER co-sponsors Miss Rodeo America's color autograph pictures and provides her with an extensive wardrobe of WRANGLER jeans and shirts. WRANGLER awards gift certificates to each contestant competing in the Miss Rodeo America Pageant. Additionally, WRANGLER jeans & shirts are provided for the Style Show and Coronation productions during the Miss Rodeo America Pageant in Las Vegas.


Justin Boot Company is the "official footwear" of Miss Rodeo America, Inc. Justin Boot Company supports the Miss Rodeo America organization's year-round operations and co-sponsors Miss Rodeo America's autograph sheets. Additionally, the company provides each contestant in the Miss Rodeo America Pageant a pair of Justin Boots. A wardrobe of Justin Boots is provided to the reigning Miss Rodeo America and gift certificates are awarded to the runner-ups. For more information, visit Justin Boot Company.


The AMERICAN QUARTER HORSE ASSOCIATION, sponsor of the Miss Rodeo America Pageant since the early 1970's, continues their strong support of the pageant through their involvement in the horsemanship competition. The AQHA provides funding for the use of PRCA stock contractor saddle horses for the horsemanship and promotes the Miss Rodeo America Pageant through articles and advertising in the AMERICAN QUARTER HORSE JOURNAL. Each year, the AQHA awards a beautiful saddle to the winner of the horsemanship division of the Miss Rodeo America Pageant and supports additional pageant events and activities.

Boot Barn

From the humble beginnings of a family run storefront, to over 200 stores in 30 states, Boot Barn® epitomizes the American dream of hard work, honesty and value. When founder Ken Meany opened that very first store little did he realize that his vision and values would help drive what Boot Barn® is today. Even though we are a much larger company, we still embrace the down-home honesty that a family run business represents. From California to Florida, from North Dakota to Texas and Louisiana, we work hard to make sure every Boot Barn® gives you the same personal experience that Ken started years ago.

At Boot Barn®, we honor America’s heritage -- our heritage. We believe in quality products and good value. And we’ve stocked our shelves with quality western and work gear for you and your family. More than 8,000 styles of boots, jeans, shirts, hats, belts, jewelry and more. All the latest styles from the brands you trust like Wrangler, Justin, Montana Silversmiths and many, many more.


The TROPICANA LAS VEGAS will be the host hotel for the Miss Rodeo America Pageant 2019!

BEX Sunglasses

Established in 2009, BEX is one of the leading product design and eye-wear brands in the world. Chosen by customers for its superior comfort and affordability. The professional standard in lightweight eye-wear design. BEX is known for consistent prize promotions. BEX believes in giving back to customers like no other eye-wear company has in the history of the industry. The BEXtravaganza is one of the hallmark platforms to do just that. BEX continued on its success as the fastest growing eye-wear company in to apparel and accessories; offering men’s and women’s product lines that appeal to performance, outdoor active and lifestyle consumers. Featured in Forbes, BEX is both grateful and energized by the overwhelming support by our loyal customers.


GREELEY HAT WORKS has, for over 100 years, provided the best quality custom hats and hat care services, including celebrities and well known politicians. No matter its owner or location, Greeley Hat Works has forged a rich history through its fine hatting and commitment to its customers.


The perpetual crown worn each year by Miss Rodeo America is the property of LANDSTROM'S ORIGINAL BLACK HILLS GOLD CREATIONS. A new crown was created in 2000 and is worn for the first time by Miss Rodeo America 2001. The new tiara is a duplicate of the two previous crowns, the first of which, is now on display in the Professional Rodeo Cowboys Association Hall of Fame in Colorado Springs, Colorado. The second tiara is now retired at Landstrom's headquarters in Rapid City, South Dakota. The crowns are made of Black Hills Gold, Alexandrites, Pearls and other precious stones and have been made available to the Miss Rodeo America Pageant each year since 1965. In 2001, Landstrom's increased it's support to MRAI by providing financial assistance to pageant activities and presenting the reigning Miss Rodeo America a beautiful collection of Original Black Hills Gold Jewelry to compliment the tiara.


LAS VEGAS EVENTS is an official partner of the Miss Rodeo America organization, assisting with logistics for the Miss Rodeo America pageant each December.


MONTANA SILVERSMITHS signed their first sponsorship agreement with Miss Rodeo America, Inc., in August of 2001, making them a major sponsor of the organization. The beautiful Miss Rodeo America buckle, buckles for the runner-ups, a complete selection of jewelry items for the First Lady of Professional Rodeo to showcase throughout her reign, as well as financial support to the business operation, is included in their sponsorship with MRAI. MONTANA SILVERSMITHS is dedicated to the exposure of their products, within their exceptional dealer network, which includes over 5000 dealers in the United States. Miss Rodeo America, as a spokesperson for their products, will assist, to further the marketing and promotional efforts of MONTANA SILVERSMITHS.


The PROFESSIONAL RODEO COWBOYS ASSOCIATION recognizes Miss Rodeo America, Inc., as the sole entity to select Miss Rodeo America. The PRCA's sponsorship program includes hosting a luncheon during the annual pageant in Las Vegas, which provides an opportunity for rodeo committees and contract personnel to interact with the Miss Rodeo America organization. The PRCA utilizes Miss Rodeo America for numerous appearances throughout the United States. Financial assistance and in-kind services are provided to Miss Rodeo America, Inc., through efforts of the PROFESSIONAL RODEO COWBOYS ASSOCIATION. In addition, the Pro Rodeo Hall of Fame and Museum provides an exhibit area for Miss Rodeo America, Inc.


RAM continues to increase its support to Miss Rodeo America, Inc. RAM (then DODGE) began its sponsorship in 1992 by hosting a breakfast for pageant contestants. Three years later, they increased their sponsorship and became the "official sponsor" of the Miss Rodeo America Newsletter, which is published quarterly.


Art of Aperture Photography is an Official Photographer of Miss Rodeo America. Established in 2013, Mara & Noah of Art of Aperture Photography are a mother-son duo, specializing in Graduates, Couples, and Rodeo Queens. They are a full service portrait studio located in historic Downtown Nampa, Idaho, and have been the Official Photographers for Miss Rodeo Idaho, Inc. since 2017. They have a fresh and modern take on Rodeo Queen portraiture, and always deliver a truly unique and memorable experience to each and every client.


Sherry Smith Photography is an Official Photographer of Miss Rodeo America. Sherry Smith is a native to the Ozark Mountains of Northwest Arkansas. Sherry and Keith have worked with the Miss Rodeo America Association for three years as the official photographer of the Miss Rodeo America Pageant. They are honored and excited to continue to work with an association so devoted to the success and growth of young women. “The ability to stop a moment and capture it with photography, gives you the opportunity to cherish that moment over and over for years to come.”

Traction Financial

At Traction Financial Partners they believe they will significantly impact every life they touch. Their influence in the communities in which they work positively changes every client, vendor and team member by Traction Financial Partner's commitment to excellence. They desire that everyone in their organization thrives personally and professionally. Traction Financial Partners are a family that cares deeply for the people whom they serve.

Corporate Partners

American Quarter Horse Association
Boot Barn
Greeley Hat Works
Justin Boot Company
Landstrom's Black Hills Gold
Tropicana Hotel & Casino
Montana Silversmiths
Las Vegas Events
Professional Rodeo Cowboys Association
Traction Financial
Circle Y
Sherry Smith Photography
Art of Aperture Photography
BEX Sunglasses
Sign In
  • Copyright ©2019, Miss Rodeo America. All Rights Reserved.
  • Follow us  
  • Follow on Facebook  
  • Follow on Twitter
  • Powered by  
Back to